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Zelle® Launches “When it Counts” Brand Platform, Elevating $1 Trillion in Payments into Moments that Matter

NEW YORK – Zelle®, the person-to-person payment network that reaches more than 150 million enrolled user accounts in America, is launching a new brand platform and campaign: “When it...

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Media Factsheets

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Press Releases

Make Room Millennials, Zelle® Study Finds Generation X and Boomers Driving Broader Adoption of Person-to-Person (P2P) Payments
Early Warning Services, LLC, the network operator behind Zelle, today released the results of its second Digital Payments Adoption Study (“study”).
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Zelle® Ends 2018 with its Strongest Quarter on Record
$119 Billion in payments and 433 million transactions processed in 2018. $35 Billion in payments and 135 million transactions processed in Q4 2018. Strategic core processor partnerships led to more
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Holiday’s Most Wanted: Money Zelle® National Survey Finds a Majority of U.S. Consumers Prefer Money this Holiday Season
Scrooges and humbugs beware: the national survey found that nearly 50% of those surveyed plan to give money this holiday season, while the majority (58%) prefer to receive money as
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Zelle Network® Announces $32 Billion, 116 Million in Payments for Q3 2018
Quarter-over-Quarter Zelle Network® continues with double-digit increases in transaction volume and value as more financial institutions join the network.
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Zelle® Moves 100 Million Transactions Totaling $28 Billion in Second Quarter 2018
In the second quarter of 2018 (April 1 – June 30), 100 million transactions took place on the Zelle Network® for a total of $28 billion in payments.
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Digital Payments Adoption Study
Check out this Digital Payments Adoption Study infographic.
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Blog Posts


The Holiday Money Shift: What the Data Says About How Americans Actually Want to Pay

December 1, 2025
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How to Spot a Scam: Common Warning Signs to Know

September 24, 2025
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Small Businesses Get Their Own Handle with Zelle® Tag

August 15, 2025
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We’re Evolving How Consumers Send Money With Zelle® 

October 31, 2024
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Blog: How to Stop Scammers in their Tracks

July 8, 2024
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Media Inquiries

You can find answers to common questions from the media in our Media Data Center. For media inquiries only, please contact press@zelle.com. For content creation and influencer partnerships, inquiries should be directed to partnerships@zelle.com. We will not respond to any requests sent to the media inbox that fall outside media inquiries.