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Zelle® Launches “When it Counts” Brand Platform, Elevating $1 Trillion in Payments into Moments that Matter

NEW YORK – Zelle®, the person-to-person payment network that reaches more than 150 million enrolled user accounts in America, is launching a new brand platform and campaign: “When it...

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Press Releases

Consumers and Small Businesses Significantly Increase Use of Zelle® in 1st Half Of 2020
Physical distancing requirements continue to drive strong adoption of Zelle, with enrollment growing 17% over the prior year. $133 Billion sent on 519 million transactions in the first six months
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Zelle® Partners with Older Adults Technology Services (OATS) to Offer Free e-Learning Classes
Partnership helps older adults stay safe at home by learning new digital banking habits.
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Consumers Leverage Zelle® to Send and Receive Money in Times of Need
Due to recent economic and societal changes, there has been an increase in consumers leveraging Zelle for everyday essentials such as paying back neighbors for groceries, reimbursing friends and family
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Gift Giving Helps Zelle® Wrap Up 2019 with Double Digit Growth
$56 billion in payments processed on 230 million transactions during Q4 2019; growth of 14% and 17%, quarter-over-quarter, respectively. $187 billion in payments processed on 743 million transactions in 2019
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Show Them the Money: 2019 Top Holiday Gifting Trends by Zelle®
The More the Merrier—81% of Consumers Surveyed Have Given Group Gifts. Money is the #1 Preferred Holiday Gift. Across Generations, More Gen Z'ers (66%) Prefer Money as a Gift Followed
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Zelle® and EVERFI Partner on Digital Financial Literacy Programs for High School Students Nationwide
Curriculum provides 50,000 students with the knowledge to navigate the risks and rewards of banking in the digital age.
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